Today's Website WP Cover

Today’s Website: Free Guide for Small Businesses

What’s the first thing you think about when it comes to your business website? It may be the design…or the words…or the functionality you need (like appointment scheduling). It may be something else entirely. But chances are, as a small business owner, you don’t have a lot of time to think about it — or […]

Client Success Story: All Four Seasons Garage Doors

“Pivot, persevere and power through.” That’s exactly what we’ve been encouraging our small business clients to do in these unusual times, because we know that your local customers are as eager to engage with you and get back to “business as usual” as you are. But Hibu has had to pivot with our clients, too […]

Hibu | Keeping in Touch | Christine Lovelace

Keeping in touch…thinking about your business comeback strategy

Christine Lovelace, Hibu’s Sr. Product Training Manager, talks about some of the results our small business advertising clients have seen during COVID-19… and how some of them have seen their clicks, calls and conversions stay steady or even increase as consumers spend more time online. Find out why now is the time to start thinking […]

Hibu-30 Seconds Smart-What are "Keywords"

What are keywords? 30 Seconds Smart Video

Ask any small business how they get found online and chances are you’ll hear “keywords” right up there with “Google” and “Facebook.” But what exactly are keywords? Are they different when you’re talking about finding your website vs. triggering your pay-per-click search ads, or when someone is searching for your exact business vs. any business […]

Keeping in touch…on learning from past challenges

This week, Greg Johnson, Hibu’s Selling Strategies Training Manager, talks about what he’s learned from 37 years of helping small businesses through America’s past “unprecedented” challenges. Greg talks about past national events that small businesses have had to struggle to survive — recalling the actions that got us through then, and looking at how some […]

Video: How to make the most of your Facebook Page

Social media isn’t just part of your personal life today — it’s an important part of your marketing plan, and a great way to broadcast your message to your customers online. But with all the things you can do on your Facebook Page, what are the go-to tactics that you should use all the time? […]

Hibu Client Success Story - Frane Body Shop

Client Success Story: Frane Body Shop

“From the first year to the second year, we actually grew about 15% in sales, which is a big deal in a small business” – Matt Frane, owner, Frane Body Shop Driving real results online doesn’t have to mean learning a new skill. By choosing the right partner to handle your digital marketing, your small […]

Hibu - Getting Back to Business Guide

Free Guide: Getting Back to Business

A lot of things are uncertain for small businesses right now, but we know one thing is true — they will get back to business eventually. And when your local business re-opens, there may be a “new normal” to deal with. This is the perfect time to work on your reopening plan and make sure […]

Podcast Special: Customer Communication During These Challenging Times

  Chad and Ian speak remotely with Nick Hopkins, Hibu’s AVP of Digital Product Management, about the vital steps your small business needs to take to stay in touch with your customers during these challenging times. We walk through the crucial, but relatively simple things you should be doing right now — why you cannot […]

Free Guide: Crisis Communication Checklists

The current crisis is having an impact on small businesses across the country. It doesn’t matter where you are, what industry you’re in, what regulations are in place in your area – every small business is having to adjust how they do business… and every business must continue to communicate with their customers. We’ve created […]

COVID-19 Resources for Small Businesses

Crisis Updates and Resources [UPDATED APRIL 23, 2020] As we all work through ways to continue serving clients and customers, it’s more important than ever to have reliable sources of information you can use to make decisions. With that thought in mind, we wanted to share a simple list of reliable sources you can turn […]

The Complete Guide to Managing Your Online Reputation for Small Businesses

Like it or not, every single thing you do surrounding your company impacts your business reputation. From your face-to–face interactions with potential customers and clients to the design of your website to the comments you respond to (or ignore) on social media — all of these elements affect how the public perceives your company.  This […]

30-Seconds Smart: What is SEO?

Like all industries, digital marketing has it’s own language — jargon you probably hear all the time… but may not truly understand. That’s why we’re making digital marketing jargon easy, one word at a time. Today we’re going to explain “SEO”… in just 30 seconds. Search Engine Optimization (SEO) SEO is nothing new, but it […]

Small Business Small Talk podcast: What makes a good small business website?

Our podcast, Small Business Small Talk powered by Hibu, gives you the insider expertise your local business needs to compete online. Small Business Small Talk brings you informative conversations with digital marketing experts who specialize in online marketing for small- and medium-sized businesses. In this episode of our Small Business Small Talk podcast, we talk […]

How to ask your customers for reviews

This post was originally published on Localogy’s MarketingBitz blog There’s so much that goes into a transaction with a customer today. First you need to advertise to reach them, then turn them into a lead, then nurture that opportunity into a sale. Even then you’re not finished — you still need to make sure they […]

Celebrating Black History Month 2020

African-Americans have played a profound role in shaping our country. Innovations like automatic elevator doors, the traffic light, and even caller ID all sprung from the creative minds of black luminaries. Join us this Black History Month as we recognize some of their achievements in business. Khalia Braswell Not only a user-experience engineer at Apple, […]

[Video] How Hibu Reviews can build your credibility online

If you’ve ever searched for a product or service provider online, you know how important online reviews can be to your decision-making process. From 5-star ratings on Google My Business to recommendations on your Facebook Page, you need an easy way to collect and share reviews of your small business. Watch this short video to […]

Small Business Saturday reminders

Even if you haven’t done much to prep for Small Business Saturday 2019, here are some simple things your local business can do right now to get ready for one of the busiest weekends of the year. Make sure any extended or shorter hours are listed online Opening early? Closing late? If your hours are […]

Hibu + Minor League Baseball

Minor League Baseball and Hibu Working Together

Batter up! It’s World Series time for the bigs — and digital marketing time for the minors! As America watches the two best Major League Baseball teams compete for the right to be called “World Champion,” let’s take a look at how Hibu is helping Minor League Baseball teams drive revenue and increase attendance through […]

Women’s History Month 2019: Women In Tech

  The women leading and innovating in technology across the world impact our lives on a daily basis and are working hard on shaping the future for the better. Join us this Women’s history month to celebrate just a few of the women who are making history today and who strive to innovate, inspire, and […]

[Video] Is your digital marketing ready for tomorrow?

Here’s a simple truth about promoting your business online: Your digital marketing works better when it works together That’s true for “the big guys”…and it’s true for local businesses, too. In fact, a synchronized online marketing plan can be the difference between a handful of leads that keep the lights on and a steady flow of clicks, […]

Infographic: Presence & Performance

The two things you need to put the right message in front of the right customers Effective digital marketing comes down to two things: Making sure your correct business info is THERE — you need the right information online — like your name, address and phone number — for your customers to find you on directory sites, apps, voice […]

10 ways to prepare for Small Business Saturday

Small Business Saturday 2018 is right around the corner — and there’s still time to make a plan to promote your business on November 24th! 10 quick tips and tricks to make the most out of Small Business Saturday: Plan something special for your business – and make sure you promote your event online Visit ShopSmall.com/YourDay to see […]

Hibu Proudly Supports Small Business Saturday 2018

At Hibu, our sole focus is helping small businesses succeed and grow -– that’s why we’re pleased to announce that once again this year, Hibu is an official Corporate Supporter for Small Business Saturday®, taking place on November 24th. Small Business Saturday is a day dedicated to supporting local small businesses, strengthening local economies and celebrating communities across the country. Created […]

Hibu Named Best Overall Facebook Ad Agency for Small Businesses

We’re excited to share that Hibu has been named the Best Overall Facebook Ad Agency for Small Businesses by www.fitsmallbusiness.com! FitSmallBusiness.com conducts extensive research by testing products, speaking with business owners, and interviewing industry experts. To have been rated the Best Overall Facebook Ad Agency for Small Businesses is a tremendous compliment and a recognition we’re thrilled […]

Small Business Success Story — Wickford Dental

Like so many small businesses, Wickford Dental wasn’t seeing the results they needed from “traditional” advertising — newspaper ads, direct mail and occassional email blasts. But by working with Hibu, Dr. Paul Boscia and his staff were able to develop a synchronized digital marketing plan to drive the kind of results that would make any business […]

Small Business Success – Rutzick Law Offices

See how Hibu helped drive $1 million in revenue for this local client We don’t mean to brag…but we just can’t keep results like this to ourselves. Find out what worked for Rutzick Law, and start thinking about what synchronized digital marketing can do for your small business too. You can see what Steven Rutzick himself […]

What’s Minor League Baseball Saying About Hibu…

Hibu is helping Minor League Baseball teams score! Along with helping small to mid-sized businesses across America, Hibu also helps dozens of Minor League Baseball teams drive revenue and increase attendance. 2019 was a very good year for MiLB attendance overall, as more than 41 million fans passed through the turnstiles of the 160 MiLB […]

Celebrate National Small Business Week with Hibu

      Recognizing National Small Business Week   As far as we’re concerned, every week should be small business week – but there actually is a National Small Business Week, each year and we think it’s well worth celebrating. Set as the first week in May, National Small Business Week includes events across the […]

Can your small business survive and thrive online? [Free Guide]

So, you’re all alone and lost on the deep dark internet — see what your business needs to stay alive and get found Some people think you can survive online with JUST a website or a Facebook Page. Some people believe getting to the top of the search results is harder than making a fire with […]

Women’s History Month Spotlight: L. Antoinette Ward

Celebrating a few of the strong women we’re proud to call leaders With March marking Women’s History Month, Hibu will be spending the month spotlighting some of the amazing female leaders we’re lucky enough to have in our organization. We’re very excited to share some of their stories with you.   Meet L. Antoinette Ward, our Director of […]

Women’s History Month Spotlight: Angie Corcoran

Celebrating a few of the strong women we’re proud to call leaders With March marking Women’s History Month, Hibu will be spending the month spotlighting some of the amazing female leaders we’re lucky enough to have in our organization. We’re very excited to share some of their stories with you. Meet Angie Corcoran, our Vice President of Human […]

Women’s History Month Spotlight: Lisa Mercado

Celebrating a few of the strong women we’re proud to call leaders With March marking Women’s History Month, Hibu will be spending the month spotlighting some of the amazing female leaders we’re lucky enough to have in our organization. We’re very excited to share some of their stories with you. Meet Lisa Mercado, our Regional Sales Director for […]

Women’s History Month Spotlight: Laura Dement

Celebrating a few of the strong women we’re proud to call leaders With March marking Women’s History Month, Hibu will be spending the month spotlighting some of the amazing female leaders we’re lucky enough to have in our organization. We’re very excited to share some of their stories with you. Meet Laura Dement, our Vice […]

What Facebook’s newest change means for your business

You may have seen or heard about Facebook’s recent announcement concerning changes to the way Facebook will prioritize public posts in your News Feed. While a lot of attention has focused on the impact of this change on publishers – companies who have come to rely on Facebook as a distribution channel for their news, […]

Celebrating Black History Month 2018

  In honor of Black History Month, we’d like to recognize three individuals who have been innovators, trailblazers, and revolutionaries in American business. Each of them has had a significant impact on multiple Fortune 500 businesses, across a wide range of industries. Their stories show clearly the success that can come with determination and creativity. […]

3 rules for small business social success

Simple guidelines to keep your social media efforts in line How important is social media to small business success? There seems to be a clear line between those businesses that use social to attract customers and those that aren’t using it at all. According to a recent survey of small business owners1: 53% say that […]

Hibu's Small Business Marketing Checklist on a laptop sitting on a desk

Small Business Marketing Checklist [Free Guide]

A simple “to-do” list to get more customers without spending more time As a small business owner, you know that sustaining and growing your business is a must…but finding the time to focus on marketing can be a real challenge. Like any big project, it helps to break your marketing efforts into smaller steps. You […]

Update your holiday hours on all your online business listings

Make it easy for your customers to call and come on by this holiday season For most businesses, there’s no busier time than the holidays. That usually means extended hours through the end of the year (and if you’re lucky, some much-needed shortened hours too). Give the gift of convenience to your customers this season […]

Tablet showing Hibu's "10 Missing Pieces on Local Business Websites" whitepaper

10 Missing Pieces on Local Business Websites [Free Guide]

Puzzled about what your site needs today? Trying to sort through all the advice about what your small business website needs can be frustrating. Our short guide “10 Missing Pieces from Local Business Websites” will show you where to start putting the pieces together to win new business on: Mobile Search engines Social media Directory sites […]

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