Michael Shapiro
Ahhhh, the annual rites of Spring… April showers, daffodils, hay fever, and of course, Spring Cleaning. Today let’s not worry about cleaning your home or your office — let’s talk about cleaning your business… online. Specifically, your business information online. According to Google, over 50% of all mobile searchers are looking for your address or […]
Digital marketing today is more than just a website. If you want your website to generate leads, you’ve got to drive traffic to it. Search marketing, social, display ads – you need all these things and more funneling prospects to your website. That’s how effective digital marketing works today… just the way it did for […]
To help you make up for the time lost while you and your employees fill out your brackets, we’d like to suggest five basketball-style digital marketing moves you should be making to drive past your competition online. 5 moves to help you score new leads Post-up – The easiest move in our digital marketing basketball […]
It’s March! In like a lion, out like a lay-up. It’s time for that great Spring sporting spectacular, when basketball brackets take over our nation’s psyche.. and cost businesses across the country hours of work as employees focus on their picks (instead of their productivity). In an effort to turn the Final Four into a fiscal […]
A lot of small business owners believe that if you have a website, you’re doing all you have to do to get found online. Add some search ads, maybe some social media, and you’re covering all your bases. Actually, there are a lot more bases to cover if you want your business to get found… […]
Once upon a time, when you wanted your house painted, or your car repaired, or needed a doctor or lawyer or landscaper…you asked a friend, or checked the yellow pages, or simply drove into town. Needless to say, when today’s consumer is searching for a local business, product or service, they search online… but that […]
Ask any small business owner to name two things they need more of… more often than not you’ll get the same answer. More leads and more time. With the evolution of digital marketing over the past five years, it’s not unusual that a small business would have one person who built their website, another person […]
What’s your digital marketing look like? A website? Search ads? Maybe some social? Are you happy with what you see when you compare the money you’re investing vs the profit you’re generating? Digital marketing today is different than it was just a few years ago. Back in 2012, if you had a good-looking website, you could […]
You may have noticed that we’re focusing a lot of attention on online customer reviews. Why? Because there’s no question that reviews are having an ever-increasing impact on consumer buying decisions. Your customers are absolutely going online and checking out their options – you and your competitors – before deciding who they’re going to call. […]
Cedar Rapids, IA – October 17, 2017 – Hibu Inc., a leading provider of digital marketing solutions to local businesses across the US, announced today that it has received accreditation from the Better Business Bureau and has been awarded the prestigious A+ Rating. Receiving this accreditation speaks to Hibu’s track record of delivering results in accordance […]
