All posts by

Michael Shapiro

Get it together – spend less time and get more leads

Ask any small business owner to name two things they need more of… more often than not you’ll get the same answer. More leads and more time. With the evolution of digital marketing over the past five years, it’s not unusual that a small business would have one person who built their website, another person […]

Hibu / Rutzick Law Case Study from Hibu on Vimeo.

Client Success Story: Rutzick Law Offices

What’s your digital marketing look like? A website? Search ads? Maybe some social? Are you happy with what you see when you compare the money you’re investing vs the profit you’re generating? Digital marketing today is different than it was just a few years ago. Back in 2012, if you had a good-looking website, you could […]

5 reasons why you need to focus on online reviews now

You may have noticed that we’re focusing a lot of attention on online customer reviews. Why? Because there’s no question that reviews are having an ever-increasing impact on consumer buying decisions. Your customers are absolutely going online and checking out their options – you and your competitors – before deciding who they’re going to call. […]

Breaking News: Hibu receives BBB A+ Rating

Cedar Rapids, IA – October 17, 2017 – Hibu Inc., a leading provider of digital marketing solutions to local businesses across the US, announced today that it has received accreditation from the Better Business Bureau and has been awarded the prestigious A+ Rating. Receiving this accreditation speaks to Hibu’s track record of delivering results in accordance […]

The A-B-Cs of Small Business Marketing

A quick crash course in terms your local business should be thinking about School’s back in session, and this a great time to brush up on 26 things that can impact your digital marketing – and your business success! A is for Advertising Display ads, social ads, and mobile ads B is for Bing One […]

Why choose a Hibu Website?

  We know you have a lot of choices to consider when it comes to your business website. Do you want to build it yourself or have a professional build it for you? How do you make sure your site looks good on mobile? Does your website look like your social media to give you a […]

Three mobile stats that drive me crazy

      Here are three stats about small business websites that absolutely drive me crazy… In the U.S., more than 90%of adults have mobile devices, and most of the time they are kept within arm’s reach BUT… only 56% of small businesses having a company website AND… only 53% of those with a website have […]

Take Control of Your Online Reviews

People are talking – and your prospects are listening Have you searched for your business online lately? If you do, you’ll probably find that most of the top search results include customer ratings and reviews. They’re everywhere… and they can either win you business or cost you business depending on what people are saying. Watch this […]

Nothing Small About Small Business from Hibu on Vimeo.

National Small Business Week 2017

We’re asking everyone to SHARE THIS VIDEO (or the whole post) to help us celebrate National Small Business Week, and acknowledge the momentous impact small businesses have on our country. Organized by the U.S. Small Business Administration (SBA), National Small Business Week will be held April 30 – May 6. Administrator Linda McMahon, the head of the […]

10 Key Stats: Why you need online reviews

You see them everywhere – online ratings and reviews – and they’re having an ever greater impact on consumer purchasing decisions. There’s no denying it – online reviews are the modern day word-of-mouth recommendation. According to a recent study, 92% of consumers now use online reviews — and that’s just one of the key statistics you should be […]

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