Nick Hopkins
Let’s face it, it’s a complicated and fragmented world out there when it comes to marketing your business online — and it’s not getting any easier. Today, we’re going to try to simplify at least one part of that landscape and explain some of the key things you can do — yourself, or with help […]
Target your customers where they are… right now! One of the fastest growing forms of digital advertising today is mobile Location-Based Advertising (LBA), advertising where the ad is targeted to reach a hyper-local audience based on real-time user location — often with location-specific creative-content. eMarketer, an independent market research company, projects that LBA will increase […]
