30-Seconds Smart: What is “Retargeting”?

Like all industries, digital marketing has a language all it’s own. The difference is, you need to understand the digital marketing business if you’re going to use it effectively to grow your business.  That’s why we’re starting this series of quick (VERY quick) 30-second videos to help explain some of the digital marketing lingo you […]

How to grow your business with Hibu Display Advertising

Reach your customers where they choose to spend their time the most—on the websites they frequent, social media, and across all their devices—and deliver valuable and effective ads that drive them back to your website. With Hibu Display, we’ll create custom ads for your business and get them in from of the right people at […]

How Hibu Search helps you reach customers on Google, Bing and Yahoo

There’s no hotter lead than someone who’s actively searching for what you do…but how do you make sure they find you? A pay-per-click (PPC) advertising campaign like Hibu Search Marketing can help put ads your business in front of your local customers on Google, Bing and Yahoo. See how Hibu Search helps you get found […]

The proven impact of synchronized small business digital marketing [Video]

The average small business has one person in charge of their website (maybe they even do it themselves) another person or agency overseeing search marketing (if they have it) and still a third person working on social (and, hopefully, we’re not just talking about cat videos). None of it is connected… so it’s not working […]

Hibu Small Business Survival Kit - Books

[Updated] The Small Business Digital Marketing Survival Kit

Keep your business on the trail to success with the updated Survival Kit It turns out digital marketing is a lot like camping. The Small Business Digital Marketing Survival Kit is your ready-to-go plan to make sure your local business can survive and thrive online. Find out what it means to: Watch the signposts (to […]

5 Facts your business needs to consider now

One of the most challenging parts of advertising your local business online is simply keeping up with non-stop evolution of the web. A few years ago it was enough to have a website, then it had to be optimized for mobile – now it has to be built for voice search too. And that’s just […]

The Complete Guide to Where You Should Advertise Online [Free Download]

Find the online advertising plan that’s right for your business Here’s the deal, you know your business needs to advertise online to compete today. But with all the options available, we know it can be difficult to figure out exactly where you should be spending your advertising budget. That’s where our guide comes in! It’s […]

How to protect your search campaigns from “bot” calls

A lot has been written recently about “bot” or robo-dialed calls. Most of us know them all too well. We get a call that looks like it’s coming from a local number, but we don’t recognize it. It could be our dentist or that chiropractor we called the other day or any number of real […]

Free Guide: Taking Control of Your Online Reputation

You already know how important your business’s reputation is, and how to manage it through great service and word-of-mouth recommendations…but what about your business’s reputation online? “All you have in business is your reputation” – Richard Branson Get your free guide to understanding how you can spread the good word about the good work you […]

Local SEO is about more than just your website (Part II)

In Part I of Hibu’s Local SEO series, you saw some of the many parts that make up modern (or Local) SEO – what it takes to optimize your website for both your customers and search engine crawlers, and why SEO isn’t just about optimizing your site anymore. Now let’s take a look at your […]

5 New Ways to Keep Your Social Strategy Fresh

  It’s easy to get stuck doing the same old things when it comes to your social strategy. We’re all guilty of it. But the good news is that with our favorite social networks always adding new ways to connect and interact, there’s still an opportunity for businesses to try something that other brands aren’t […]

Local SEO is about more than just your website (Part I)

Let’s face it, it’s a complicated and fragmented world out there when it comes to marketing your business online — and it’s not getting any easier. Today, we’re going to try to simplify at least one part of that landscape and explain some of the key things you can do — yourself, or with help […]

[Video] Is your digital marketing ready for tomorrow?

Here’s a simple truth about promoting your business online: Your digital marketing works better when it works together That’s true for “the big guys”…and it’s true for local businesses, too. In fact, a synchronized online marketing plan can be the difference between a handful of leads that keep the lights on and a steady flow of clicks, […]

Webinar: Facebook Advertising for Small Business

Facebook can be a great tool to drive traffic to your website, expand your reach, and even get more leads! But after all that hard work creating quality content, how do you get your business in front of the right people? In this webinar presented by Hibu and Marketing Bitz, we’ll examine the changing landscape […]

Introducing Hibu Reputation!

Take control of your online reputation It’s nice to think that your website presents a professional, positive first impression for customers searching for you… the only problem is that your site is rarely the first thing a potential customer sees. Generally, there are two things that create the first impression a prospect gets of your […]

Is your marketing stuck in a rut?

Running a small business is a never-ending, all-encompassing, time-consuming challenge. Most small business owners find they have to establish daily routines and set specific processes in place just to keep the minutia from becoming overwhelming. If you’re like many the business owners we talk with, taking the time to update your marketing is pretty far […]

Small Business Success Story — East Side Lumber

See why East Side Lumber says “Now I know being online with Hibu is the best avenue right now.” Making the jump from traditional advertising like roadside signs to an integrated online digital marketing plan is easier than you think — and so is seeing the difference in results! See more of Hibu’s client success stories […]

Is your business stuck in 2012?

Think back… What do you remember about 2012? Who won the Super Bowl or the World Series? What long-time institution took its final bow and which modern day institution hit a huge milestone? Watch this quick video for a fast look back. Things have changed so much… or have they? Have they changed enough? As we […]

5 posts you missed in 2018

The best of what small businesses missed in 2018 There are two truths we know about digital marketing: It’s always changing It’s easy to miss some important tips, tricks and trends when you’re focused on what matters most — running your business So take a couple minutes to see what you and your competitors might […]

Top Hibu Blog Posts of 2018

The end of the year is a perfect time for a little self-reflection, spending time with loved ones, and year-end lists! Take a look at some of our most popular posts of the year and use the information and tips to get a head start on your business’ success in 2019! 4 reasons you may not […]

Infographic: Presence & Performance

The two things you need to put the right message in front of the right customers Effective digital marketing comes down to two things: Making sure your correct business info is THERE — you need the right information online — like your name, address and phone number — for your customers to find you on directory sites, apps, voice […]

Infographic: The Changing Face of Facebook Advertising

Facebook is one of the most effective ways for small businesses to advertise online, though it didn’t necessarily start out that way. Through the years and through many advancements, Facebook has grown from a simple college-focused social network into the massive worldwide platform that businesses use to connect to potential customers every day. Take a […]

Hibu Named Best Overall Facebook Ad Agency for Small Businesses

We’re excited to share that Hibu has been named the Best Overall Facebook Ad Agency for Small Businesses by www.fitsmallbusiness.com! FitSmallBusiness.com conducts extensive research by testing products, speaking with business owners, and interviewing industry experts. To have been rated the Best Overall Facebook Ad Agency for Small Businesses is a tremendous compliment and a recognition we’re thrilled […]

Client Case Study: Acme Rods, Inc.

Acme Rods, Inc., custom car restoration specialists, was looking for a custom marketing plan that would drive more visitors to their website and generate quality leads for the business. Hibu developed a synchronized digital marketing solution that delivered 12x the website visits they had been getting and generate quality leads for Acme Rods. Take a […]

BREAKING NEWS: Hibu Expands Voice Search Visibility

  We’re pleased to announce that Hibu’s clients can now be found with voice search on Amazon Echo devices and Alexa-powered services. This adds to the current voice search visibility that we already provide to Hibu clients on Google Assistant and Apple’s Maps and Siri-enabled services. So if you have a Hibu Website* and Hibu […]

A 4-Step Guide to Analyzing Your Competition on Facebook

Knowing your competitors is crucial to your business. And neglecting to take some time to examine the strategies they’re using on Facebook, the largest social network out there, is a huge mistake that a lot of businesses are making. Don’t let the scope and sheer amount of information out there keep you from doing competitive […]

The SEO Solar System [Infographic]

For business owners, increasing the visibility of your business is essential to your growth online and offline. You have to stand out above your competition if you want to get in front of the most potential customers. One of the most effective ways to increase your visibility is through the process of Search Engine Optimization […]

5 things to do this summer to maximize winter holiday revenue

It’s the middle of the summer. Half the country is getting hit with a heat wave, and the summer season is in full swing… so, it’s the perfect time to start thinking about the Holidays! Yes, those holidays – the ones at the end of the year. The time to start business-holiday planning is now! […]

5 terms you should know about SEO

Starting with what’s simple about search engine optimization As a small business owner, you’ve got a lot on your plate. Juggling your finances, day-to-day tasks and making time for life outside of work can all be exhausting. Fitting in the time to learn what might seem like another language (after all, what does “SEO” even […]

Sweat the small stuff this summer (get your hours correct online)

Here’s how you can relax this summer knowing your online business listings are up to date. Ahhh, summertime. The weather is getting warmer, the sun is shining longer – it almost feels like there are more hours in a day… which is probably why so many businesses have “Summer Hours.” Of course, if you don’t […]

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