Bad SEOmens for Small Business Websites - hibu Blog

6 SEOmens that are bad news for your small business website

Search engine optimization (SEO) is an essential part of any online marketing campaign. And with 85% of consumers using the Web to find businesses in their local area1, it’s important that you get it right to get found. The problem is, as a small business owner, it’s incredibly difficult to keep up with constantly shifting […]

May-the-Fourth-mobile-phone-lightsabers

“May the Fourth” be with your digital marketing

In honor of May the Fourth (as in “be with you,” the unofficial Star Wars Day), here’s a quick reminder of four important ways to put added force in your website and your online marketing. Make your website mobile friendly – or you risk losing more than half your audience. With more than 50% of […]

Four stars showing the importance of hibu reviews

The importance of online reviews… including our Hibu reviews

5 Reasons Why Online Reviews are Important to Your Business and Ours Build Trust and Credibility: a recent study shows that 61% of customers read online reviews before making a purchase decision. As one marketing guru put it, “What others say about you and your product, service, or business is at least 1000% more convincing […]

Three-Stages-Of-SEO

The SEO Solar System: Different Spheres of Influence

You can’t talk about marketing your business online today without hearing the word “optimized” — specifically Search Engine Optimization (or SEO). But SEO is a broad term that covers some very specific — and very different — online practices. On-Page SEO On-Page SEO is everything that’s built into your actual website: your site content, metadata and code quality. On-Page SEO […]

5 Foolish Digital Marketing Myths

5 Foolish Digital Marketing Myths

In honor of April Fool Day, let’s take a look at Foolish Myth #1: My site looks great… and that’s all it needs to work Your site has 3 seconds to sell your business – make sure your site looks great AND tells your customers what they need to know: who you are, what you do, […]

Google Ad Update: No More Ads on the Right

What‘s changing now? The old saying is true – “the only constant is change.” And once again, Basically, Google is changing two things: No more right side ads – there will no longer be ads running down the right margin of the search results page. One additional paid ad at the top – there will […]

Celebrating Women’s History Month

Celebrating International Women’s Day and Women’s History Month. March 2016 marks the 29th year of Women’s History Month being designated as a national observance – recognizing and honoring the accomplishments of women. And while the definition of womanhood in America has changed over time, the efforts and initiatives taken by women to improve their lives […]

WARNING: Beware of “Click Fraud”

A Cautionary Update on “Click Fraud” and the Importance of Choosing Your Digital Advertising Provider Wisely. Digital advertising, like Display Advertising and Pay-Per-Click (PPC) ad campaigns, has become one of the most important ways businesses reach prospects and customers. As consumers increasingly move away from magazines and newspapers, they’re using their computers, phones and tablets, […]

The Marriage of Site + Search

The Marriage of Site + Search

Valentines Day Special Report: The holiday season has just barely ended and Valentine’s Day is just days away, so chances are you know someone that just got engaged or is about to. The first quarter of the calendar year is actually called “Bridal Christmas” by the wedding industry. Of course, there’s a lot of planning […]

digital marketing resolution for 2016

Digital Marketing Resolutions For Small Businesses

Your 5-step guide to digital marketing success in the New Year You already know that it takes the right mix of digital marketing to promote your business online, but how do you get started? Try adopting our five resolutions below — and remember that every digital journey starts with a single step. 1. “I will […]

hibu partners and works closely with the top three search engines, Google, Yahoo and Bing

Our Search Partnerships… Your Search Advantage

hibu’s Search Marketing PPC Partnerships It’s no secret, one of the most effective ways to improve the products and services you offer is to partner with the best in the business, no matter what business you’re in. Hundreds of thousands of local businesses across America partner with hibu to help them get found – and […]

Hibu’s Google Premier Partnership

Hibu’s Google Premier SMB Partner Program Hibu has been a Google Premier SMB Partner since 2006. Our partnership with Google gives us a valuable advantage that we use to help our small business clients connect with their targeted consumers, and get the most out of their search marketing and pay-per-click advertising. Our Google-certified Analysts build […]

your website and your facebook page

Your Website + Your Facebook Page

Online marketing means more ways to promote your business than ever before. From websites to social media to email marketing to online videos, it’s hard to know what will work for you, and what works best together. Is a website enough by itself? Should you spend all your time on connecting with customers on Facebook? You […]

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