When it comes to advertising online, where will your small business get the best results / the best ROI / the best bang for your buck? Start by asking yourself this simple question: Are your customers looking at ads… On search engines like Google, Bing and Yahoo? On the websites they visit every day? On […]
Ask any small business how they get found online and chances are you’ll hear “keywords” right up there with “Google” and “Facebook.” But what exactly are keywords? Are they different when you’re talking about finding your website vs. triggering your pay-per-click search ads, or when someone is searching for your exact business vs. any business […]
There’s no hotter lead than someone who’s actively searching for what you do…but how do you make sure they find you? A pay-per-click (PPC) advertising campaign like Hibu Search Marketing can help put ads your business in front of your local customers on Google, Bing and Yahoo. See how Hibu Search helps you get found […]
A lot has been written recently about “bot,” or robo-dialed calls. Many of us know them all too well. We get a call that looks like it is coming from a local number, but we don’t recognize it. It could be our dentist or that chiropractor we called the other day. It could be any […]
Which school wins the annual basketball tournament has become a incredibly important to sports fans across the country — but even more important, if you own a small business, is how you win when it comes to getting your business found online. For example, in a head-to-head competition, which is better… SEO (Search Engine Optimization) […]
What‘s changing now? The old saying is true – “the only constant is change.” And once again, Basically, Google is changing two things: No more right side ads – there will no longer be ads running down the right margin of the search results page. One additional paid ad at the top – there will […]
A Cautionary Update on “Click Fraud” and the Importance of Choosing Your Digital Advertising Provider Wisely. Digital advertising, like Display Advertising and Pay-Per-Click (PPC) ad campaigns, has become one of the most important ways businesses reach prospects and customers. As consumers increasingly move away from magazines and newspapers, they’re using their computers, phones and tablets, […]
Valentines Day Special Report: The holiday season has just barely ended and Valentine’s Day is just days away, so chances are you know someone that just got engaged or is about to. The first quarter of the calendar year is actually called “Bridal Christmas” by the wedding industry. Of course, there’s a lot of planning […]
hibu’s Search Marketing PPC Partnerships It’s no secret, one of the most effective ways to improve the products and services you offer is to partner with the best in the business, no matter what business you’re in. Hundreds of thousands of local businesses across America partner with hibu to help them get found – and […]
Hibu’s Google Premier SMB Partner Program Hibu has been a Google Premier SMB Partner since 2006. Our partnership with Google gives us a valuable advantage that we use to help our small business clients connect with their targeted consumers, and get the most out of their search marketing and pay-per-click advertising. Our Google-certified Analysts build […]
