Local SEO is about more than just your website (Part II)

In Part I of Hibu’s Local SEO series, you saw some of the many parts that make up modern (or Local) SEO – what it takes to optimize your website for both your customers and search engine crawlers, and why SEO isn’t just about optimizing your site anymore. Now let’s take a look at your […]

Local SEO is about more than just your website (Part I)

Let’s face it, it’s a complicated and fragmented world out there when it comes to marketing your business online — and it’s not getting any easier. Today, we’re going to try to simplify at least one part of that landscape and explain some of the key things you can do — yourself, or with help […]

The SEO Solar System [Infographic]

For business owners, increasing the visibility of your business is essential to your growth online and offline. You have to stand out above your competition if you want to get in front of the most potential customers. One of the most effective ways to increase your visibility is through the process of Search Engine Optimization […]

5 terms you should know about SEO

Starting with what’s simple about search engine optimization As a small business owner, you’ve got a lot on your plate. Juggling your finances, day-to-day tasks and making time for life outside of work can all be exhausting. Fitting in the time to learn what might seem like another language (after all, what does “SEO” even […]

4 ways to find your business online

Google shows MORE than just your site (if you know what to look for) When you work with as many small businesses as Hibu has, you hear a lot of the same reasons for needing a new website: Your site looks old Your site doesn’t have the functionality you need today You can’t find your site […]

Our version of the March challenge – SEO vs PPC

Sure, who wins the basketball tournament is vital to the American way of life, but even more important, when it comes to getting your business found online, is which is better… SEO (Search Engine Optimization) or PPC (Pay-Per-Click — aka Search Engine Marketing, or SEM). Take a look at the infographic below to see who comes […]

Free Guide: Ride the Summer Wave to Small Business Success

Not to rain on your summer, but it turns out that a vast majority of businesses have incorrect information online – 85%!** So… I’m sorry to say that there’s a very good chance that your business information is wrong – the wrong company name, the wrong address, or the wrong phone number. It’s not hard […]

5 Things You Need To Know About… SEO

Search Engine Optimization (SEO) is the keystone to marketing a business online, because SEO is what gets you seen. Without effective SEO, you’re pretty much just talking to yourself. Here are 5 key facts about SEO… The goal of SEO is to get the attention of the search engines – You want the search engines […]

Bad SEOmens for Small Business Websites - hibu Blog

6 SEOmens that are bad news for your small business website

Search engine optimization (SEO) is an essential part of any online marketing campaign. And with 85% of consumers using the Web to find businesses in their local area1, it’s important that you get it right to get found. The problem is, as a small business owner, it’s incredibly difficult to keep up with constantly shifting […]

Three-Stages-Of-SEO

The SEO Solar System: Different Spheres of Influence

You can’t talk about marketing your business online today without hearing the word “optimized” — specifically Search Engine Optimization (or SEO). But SEO is a broad term that covers some very specific — and very different — online practices. On-Page SEO On-Page SEO is everything that’s built into your actual website: your site content, metadata and code quality. On-Page SEO […]

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