We’re HUGE baseball fans here at Hibu. And we’re so excited that we get to show our love of the game by helping Minor League teams across the country put fans in the stands with powerful digital marketing solutions. Keep reading to see just a few of the teams we’ve helped and what they […]
We understand that Cinco de Mayo is not a celebration of Mexican Independence. It’s not even really a holiday in Mexico. Luckily for us, here in America – where we like any reason to celebrate – it is a holiday! So, to celebrate the American version of Cinco de Mayo – with its icy-cool drinks […]
Working exclusively with small businesses across the U.S., it can be easy to forget that Hibu has some pretty powerful friends too — like Facebook, who we’ve partnered with since 2016: “We recognized a couple years ago that we need to start helping our small business clients take advantage of the extremely targeted marketing that Facebook offers — […]
Don’t know your Cambridge Analytica from your Encyclopedia Britannica? We’ve got you covered. Facebook is back in the news for unfortunate reasons. They are in the midst of a series of revelations threatening to impact the size of its user base and thus perhaps its usefulness to small businesses seeking to use it to reach […]
It’s March! In like a lion, out like a lay-up. It’s time for that great Spring sporting spectacular, when basketball brackets take over our nation’s psyche.. and cost businesses across the country hours of work as employees focus on their picks (instead of their productivity). In an effort to turn the Final Four into a fiscal […]
You may have seen or heard about Facebook’s recent announcement concerning changes to the way Facebook will prioritize public posts in your News Feed. While a lot of attention has focused on the impact of this change on publishers – companies who have come to rely on Facebook as a distribution channel for their news, […]
Save time, save effort and get more social by sharing posts across multiple platforms For small businesses, starting to use social media to market their business is a process: First, start using social media (you’d be surprised how many small businesses don’t!) Second, set up business pages and profiles — not just personal ones Third, […]
Sometimes it’s the little things that mean the most to your marketing You love your local business. You work hard to make sure your customers love your local business, too. But when was the last time you took a few minutes to show your business how much you appreciate it? You don’t need to mail candy hearts […]
Simple guidelines to keep your social media efforts in line How important is social media to small business success? There seems to be a clear line between those businesses that use social to attract customers and those that aren’t using it at all. According to a recent survey of small business owners1: 53% say that […]
How to be more responsive (even when you’re off the clock) Running a small business is a 24/7 job. You always take your work home with you, and even if you’re not “on the clock,” you’re probably thinking about what you’ll need to do tomorrow. As more businesses move their marketing online, a big part […]
