What’s Minor League Baseball Saying About Hibu…

 

We’re HUGE baseball fans here at Hibu. And we’re so excited that we get to show our love of the game by helping Minor League teams across the country put fans in the stands with powerful digital marketing solutions.

Keep reading to see just a few of the teams we’ve helped and what they have to say about working with us.

 

Binghamton Rumble Ponies


“2017 marked not only a new era of baseball in the Southern Tier, but a new direction in marketing style for the Binghamton Rumble Ponies. After speaking with Bill and Gina from Hibu at the Promotional Seminar and Baseball Winter Meetings, we felt their personal commitment to helping the Rumble Ponies become a success. Hibu over delivered in both the number of impressions that they had projected for us as well as the number of clicks that were delivered. In fact, what was most shocking, is that we had 6,810 actual clicks generated, when we were projected to have less than half that amount. We really felt that the Hibu campaign played a key part in our attendance increasing by more than 25% this season. We recommend Hibu Sports Marketing to any Minor League Baseball Team not due to just the results, but to the passion and devotion that both Gina and Bill bring to the table.”

– Eddie Saunders, Director of Marketing & Promotions


Beloit Snappers


“2017 marked our first season with Hibu, as we significantly increased our investments in digital marketing. We have zero regrets. Operating with a small staff, it is imperative to find marketing strategies that do not require constant attention and are, more importantly, effective. Hibu provided us with a nearly 100% turnkey marketing solution that overwhelmingly exceeded projected results, driving over 4,800 clicks to our website. These results lead to an increase in online ticket sales while putting the Snappers product in front of 1.8 million people across our market. Hibu allowed us to greatly expand our marketing reach while still zoning in on our core demographics of interest. We look forward to continuing this partnership in 2018!”

– Seth Flolid, General Manager


Columbia Fireflies


“In our first year working with Hibu, we saw great feedback and numbers come back from our campaign, which played a part in our 26% attendance growth. This digital platform helped us market ourselves to a new community in new and creative ways. It was helpful that Hibu allowed us to target both the military base in the community as well as the major university in town. The split campaign helped us continue our marketing efforts for the Fireflies season as well as market the 2017 South Atlantic League All-Star Game. We are looking forward to the new pre-roll feature as well as possibly using this platform for offseason promotions.”

– Abby Naas, Vice President – Marketing & Public Relations


Frederick Keys


“Based on the success that Hibu Sports Marketing has had across Minor League Baseball, we tried Hibu in 2017 for the first time and came away very impressed. In just three months, we had almost 400,000 impressions and over 1,000 clicks recorded. This was 55% higher than what was projected to us at the start of the campaign. In comparison to a digital campaign run with a local media company, we saw double the clicks and almost an equal amount of impressions with half of the investment! As we begin planning for our 30th anniversary season next year, we are excited to work with Bill and the whole Hibu team again!”

–  Erin Lawson, Marketing Manager


Hagerstown Sun


“Our 2017 Hibu campaign exceeded all expectations. The fact that our impressions exceeded our target by 22% and our clicks exceeded by 142% shows the effectiveness of the campaign. Additionally, our total attendance also increased by 10% in 2017, in spite of a record 10 rain-outs. We are prepared to continue our program in 2018 and look forward to continued growth with Hibu.”

– Travis Painter, General Manager

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