Facebook Ads + Posts: Two ways to reach your customers

Getting Savvy with Social, part 1 You already know that posts are a vital, foundational part of your Facebook presence. They help to make your Facebook Page a “community” where your visitors can find valuable information, and they show that your business is active online (and, well, in business). You may even know that without activity […]

Celebrate Women’s History Month

As we come to the end of Women’s History Month, join us in commemorating and encouraging the study, observance, and celebration of the vital role women have had in the creation of American history. Building the foundation for a country takes strong voices and creative innovators, and there is no shortage of women throughout our history who have […]

Building a Website Correctly Isn’t Child’s Play

These days, building a good looking business website is easy. There are a ton of DIY options out there (we suggest you don’t go that route) or you can hire a professional. No matter what your choice, you’ll probably end up with a good looking website. The hard part really comes in when you’re trying […]

What people see on your site – Hibu Pro Website Anatomy

What your site shows says a lot about your business Your Hibu Website isn’t JUST a pretty picture. It’s a tool that your customers are using to interact with your business…and that your potential customers are using to judge your business. Sure, both audiences expect your site to look good, but they’ll only stay there if […]

Our version of the March challenge – SEO vs PPC

Sure, who wins the basketball tournament is vital to the American way of life, but even more important, when it comes to getting your business found online, is which is better… SEO (Search Engine Optimization) or PPC (Pay-Per-Click — aka Search Engine Marketing, or SEM). Take a look at the infographic below to see who comes […]

Why Facebook?

It’s 2017. If your business isn’t leveraging the power of social media, then I hate to break it you, but you’re falling behind. As a small business owner, you can’t afford to ignore social any longer — and when it comes to social media platforms that help small businesses, Facebook is still the undisputed king. […]

Celebrating Black History

African-American culture and the accomplishments of African-Americans have played a significant role in shaping the fabric of some quintessentially American ideals. Read on for a look at some of the pioneers who inspire us: Dr. Charles Richard Drew Ingenuity can save lives! In the late 1930s, Drew invented a way to process and preserve blood […]

Fall in love with a new Hibu Pro Website

Dear Small Business Owner, Remember the first time you laid eyes on your Hibu Website? We want to make your heart skip a beat again with the new and improved Hibu Pro Website – a site you and your customers will swoon for! Roses are red, hyperlinks are blue…what can a Hibu Pro Website do […]

What a modern website needs

You need a search-optimized, mobile-friendly business tool — not just an “online ad” It’s the start of a new year, and that’s the perfect time to look at your business website and ask “What’s next?” The digital world is a fast-moving target, and your site needs to keep up with it. Every time you and your […]

Retargeting? It’s just like Groundhog Day

One of the not-so-secret secrets to the effectiveness of online display advertising is “retargeting.” If you’re advertising online (and, obviously, you should be advertising online) you’ve probably heard the term… but you might not know what it means. Wikipedia defines Retargeting as: Retargeting (also known as behavioral retargeting) is a form of online targeted advertising […]

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