What your Hibu Website is doing

Your guide to analytics for your Hibu Starter, Starter Plus, Standard or Pro Website 75% of small businesses don’t have or use their website analytics¹. But your Hibu Website analytics (or stats) show you detailed information about your visitors that can help you make more informed decisions about your site — like how many visitors your site […]

Facebook Ads vs Boosted Posts

Getting Savvy with Social, Part II Everyone is used to seeing different types of content on Facebook: posts in the News Feed, and ads in the News Feed and sidebar. And if you’ve spent a little bit of time on your business’ Facebook Page, you’ve probably seen the option to “boost” one of your posts: But don’t […]

5 Common Website UX Mistakes, Pt I

Poor design that delivers poor results You’ve probably read plenty of lists detailing the painful (and sometimes painfully obvious) mistakes on small business websites. But it’s the obvious mistakes that bear repeating, because they’re the ones that are going to make for a poor user experience. User experience (or “UX”) focuses on how easily people interact with […]

10 Key Stats: Why you need online reviews

You see them everywhere – online ratings and reviews – and they’re having an ever greater impact on consumer purchasing decisions. There’s no denying it – online reviews are the modern day word-of-mouth recommendation. According to a recent study, 92% of consumers now use online reviews — and that’s just one of the key statistics you should be […]

Facebook Ads + Posts: Two ways to reach your customers

Getting Savvy with Social, part 1 You already know that posts are a vital, foundational part of your Facebook presence. They help to make your Facebook Page a “community” where your visitors can find valuable information, and they show that your business is active online (and, well, in business). You may even know that without activity […]

Celebrate Women’s History Month

As we come to the end of Women’s History Month, join us in commemorating and encouraging the study, observance, and celebration of the vital role women have had in the creation of American history. Building the foundation for a country takes strong voices and creative innovators, and there is no shortage of women throughout our history who have […]

Building a Website Correctly Isn’t Child’s Play

These days, building a good looking business website is easy. There are a ton of DIY options out there (we suggest you don’t go that route) or you can hire a professional. No matter what your choice, you’ll probably end up with a good looking website. The hard part really comes in when you’re trying […]

What people see on your site – Hibu Pro Website Anatomy

What your site shows says a lot about your business Your Hibu Website isn’t JUST a pretty picture. It’s a tool that your customers are using to interact with your business…and that your potential customers are using to judge your business. Sure, both audiences expect your site to look good, but they’ll only stay there if […]

Our version of the March challenge – SEO vs PPC

Sure, who wins the basketball tournament is vital to the American way of life, but even more important, when it comes to getting your business found online, is which is better… SEO (Search Engine Optimization) or PPC (Pay-Per-Click — aka Search Engine Marketing, or SEM). Take a look at the infographic below to see who comes […]

Why Facebook?

It’s 2017. If your business isn’t leveraging the power of social media, then I hate to break it you, but you’re falling behind. As a small business owner, you can’t afford to ignore social any longer — and when it comes to social media platforms that help small businesses, Facebook is still the undisputed king. […]

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