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Small Business Tips

Why Facebook?

It’s 2017. If your business isn’t leveraging the power of social media, then I hate to break it you, but you’re falling behind. As a small business owner, you can’t afford to ignore social any longer — and when it comes to social media platforms that help small businesses, Facebook is still the undisputed king. […]

Update: Twitter Is Changing the Way You Tweet

Twitter recently released a new wave of changes to their social network. If you are new to Twitter or just a little #confused, here’s a list of some of the most recent changes, and what they mean for you and your tweets. More Room to Tweet Ever have a lot to say in a tweet, […]

The Small Business Toolbox: 6 Free Online Tools

Small business owners love to save time and money. That’s why it pays to have tools that not only work for you, but don’t break the bank to do it. Check out these valuable online tools that don’t cost a thing. Evernote Running a business means having tons of things to do and never enough […]

The 3 R’s of Online Success for SMBs

“Back to school” basics for marketing your business online For as long as most of us can remember, “Back to School season” has been a time to start thinking about the “3 R’s”: reading, writing and arithmetic. But if you’re a local business looking to boost your online visibility, there’s a different set of R’s you should be focused on. […]

Social media terms you should know

Saying the right thing: social graces for social media We’ve all heard them, and most of us have even used them — but how many of us are confident about exactly what some common social media terms really mean? Here are some quick definitions to help you avoid a Social faux pas. Profile vs. Page Facebook […]

The Power of Color – Blue, Green and Black (Pt I)

What you see says a lot Color is powerful and can affect the way we think of local businesses, services and brands. The subtle visual clues from different colors tell us, at a glance, what the business is trying to communicate. Blue promises trust and security Blue is more than just a popular color — it’s used […]

3 ways to help your favorite local businesses

3 ways to help your favorite local businesses

Chances are, you interact with a small business almost every day. From your hair stylist to your family doctor to everyone’s favorite — the local pizza shop! — your local businesses really are your neighbors. Here are three easy, fast and free ways to help spread the word about your favorites. 1. Connect with them on […]

How to Be Your Most Productive Self

Small business owners need sleep, too (and that’s not all) Have you ever gone to bed at night and thought “I got nothing done today.” Suddenly, you feel the stress building up right when you should be winding down. Being productive Monday through Friday is hard – and if you own a small business, you really […]