Women’s History Month Spotlight: Laura Dement

Women's History Month

Celebrating a few of the strong women we’re proud to call leaders

Laura DementWith March marking Women’s History Month, Hibu will be spending the month spotlighting some of the amazing female leaders we’re lucky enough to have in our organization. We’re very excited to share some of their stories with you.

Meet Laura Dement, our Vice president of Marketing which includes Go To Market and our Print Product.


How long have you been at Hibu? Have you worked in any other departments? Where did you work before Hibu?
I have been with this part of the company for 20 years. Prior to that, I was with the Telco portion of the company…and before that, I was one of the owners of Ruffalo Cody and Associates. I managed the Inside Sales team for many years and moved into the Marketing role in 2013.


What’s the most rewarding part of your job?
I love the variety — no two days are the same. Also being part of a team with such a clear vision and definition of success makes coming to work everyday fun and rewarding! We own our plan and you can feel the entire company paddling in the same direction, that is as good as it gets for me professionally.


Give one piece of advice to someone aspiring to get to your position.
Work hard, act with integrity and be willing to take the bumps along the way. Nothing worth having comes easy, personally or professionally. Understand there are going to be tough times — and that is where your dedication to working hard and acting with integrity will get you through.

Also, don’t take yourself too seriously — laugh and make others laugh, care about the people you work with and value the fact that the customer is the one paying you — those things keep everything in perspective.


Outside of Hibu, what do you like to do?
Visit our grown daughter, spend time hanging out as a family, read, travel.


What’s your favorite local business?
Now that is too hard! Cedar Rapids has so many cool local businesses! Coffee shops, restaurants, clothes stores, wine shops….we are very fortunate to have a strong local community feeling and our small businesses are a big part of that experience.



We’re experts at driving local, qualified leads to your business with a professionally crafted website and sophisticated marketing solutions. We make it easy for business owners, like you, to make a big impact online.

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