Marketing Tips

How copy and design work together to build a quality website

It takes a village to build a site for your small business If you’ve followed our posts about all the skills a small business needs to build a DIY website, you already know how many different aspects of “web design” you need to understand, master and apply to build a “good” site. At the heart […]

Getting Started with Snapchat for Small Business

Snapchat 101 for your small business While managing yet another social media platform (with Facebook, Twitter, LinkedIn, Google+ and/or Pinterest already in the mix) may seem daunting, Snapchat can be a valuable tool for small businesses – especially if you’re targeting a younger demographic. Snapchat is an app that allows users to send and receive […]

Live Webinar: Using Social Media for Small Business Results

Register to join the 6/19 live stream and see how SMBs can use Social Marketing Hibu is proud to join the Illinois Small Business Development Center (SMDC) for a live, 1-hour webinar about how local business owners, like you, can leverage the power of Facebook to reach, retain and increase your customers. Whether you’re still waiting to […]

5 Things Your Small Business Can Post on Instagram

With over 500 million users, there’s no question that Instagram has become a powerful way for you to reach a big audience. But with so many popular accounts centered around fashion, celebrities and other “visual” things…it can be hard to figure out what your small businesses should post. The good news is that Instagram rewards […]

After your Hibu Reviews campaign goes live…

So your new Hibu Reviews campaign is live online! …now what happens? Here’s everything you should think about once your new Hibu Reviews campaign goes live online. The Importance of Online Reviews – See why reviews (like Hibu Reviews) matter to your business The importance of online reviews… including our Hibu reviews Why You Need Online Reviews [Video] – See […]

FREE Guide: Small Business Facebook Marketing

As part of our commitment to help small business owners keep up with changing marketing trends, we’re pleased to offer you this Free Guide to Facebook Marketing. Developed with our friends at MarketingBitz, this guide provides a roadmap to help businesses execute an effective Facebook marketing campaign. Your Free Guide includes all this and more… […]

Why Mobile Marketing Works for Every Small Business [Free Guide]

Mobile marketing isn’t just for “the big guys” Like all other marketing, mobile marketing is all about being where your customers are. And today, 65% of digital media time is spent on phones and tablets.* The bottom line: your customers are on mobile, and your business needs to be there too — before your customers find […]

5 Common Website UX Mistakes, Pt II

Poor content that delivers poor results As you saw in part I of this series, UX (or “user experience”) mistakes are everywhere online. And while they’re easy to roll your eyes at on someone else’s website…they’re also easy to make on your own site. Here are a few content-related UX website mistakes that Inc.com highlighted. […]

What your Hibu Website is doing

Your guide to analytics for your Hibu Starter, Starter Plus, Standard or Pro Website 75% of small businesses don’t have or use their website analytics¹. But your Hibu Website analytics (or stats) show you detailed information about your visitors that can help you make more informed decisions about your site — like how many visitors your site […]

After your Hibu Social campaign goes live…

So your new Hibu Social campaign is live online! …now what happens? Here’s everything you should think about once your new Hibu Social campaign goes live online. Facebook Ads + Posts – See how both work together to reach your target audience Facebook Ads + Posts: Two ways to reach your customers Facebook Ads vs. Boosted Posts […]

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